The brief required that we develop a corporate identity for a new premium hotel. Construction of the hotel in still underway but client wanted to communicate with stakeholders with a well developed identity. The brand ID had to be transferable across the many different items that would be branded for the hotel – stationery, signage, in-room guest utilities, etc.
What We Did
- Corporate Identity Design
- (Work in Progress)
“Most brands started from a strong base and kept a strong belief.”Daymond JohnFUBU - President & CEO